Bachelor of Science in Multimedia Design


(Joint program with College of Communication and Media Sciences and College of Technological Innovation)

This interdisciplinary program emphasizes the acquisition of the knowledge and skills in information technology, public media, and the arts that will meet the growing demand by employers for multimedia graduates with broad expertise and a high level of leading-edge technical skills. The program encompasses the design, development, and deployment of interactive multimedia. It focuses on the effective management of current and emerging technologies and highlights innovation and entrepreneurship throughout the program. Graduates with a degree in Multimedia Design will be well prepared for both the public and corporate sectors and will be able to manage and develop interactive multimedia initiatives ranging from software development to the design and management of live interactive corporate media systems. The program draws equally on faculty strength in the three colleges that support it.

Program Learning Outcomes

Upon successful completion of this program, students will be able to:

1. Theory and History of Art and Design:

  • Students understand and comprehend Art & Design theory.

  • Students are able to complete historical and conceptual analysis of social or medium specific case studies in art and design traditions.

  • Students are knowledgeable of the historical progression of art, including the comprehension of art and design as a cultural system. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

2. Professional Art and Design Practice:

  • Students are able to apply design fundamental to making of art as vehicle for self expression, as well as for professional results.

  • Students are proficient in the practical application of art and design skills, as well as in professional practice. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

3. Critical Thinking:

  • Students are able to define and analyze a problem, as well as evaluate and judge potential solutions.

  • Students can develop a project and defend the outcome to an informed audience.

  • Students understand the criteria for critical discussion of the arts and the relationship to the creative process. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

4. Visual Literacy:

  • Students can demonstrate the formulation of complex visual and spatial problems as well as responsive development of innovative solutions.

  • Students are able to engage in analysis and interpretation of visual culture.

  • Students possess an understanding of design principles: color, line, mass, balance, summetry, perpective, form, shape, space, volume, value, and visual hierarchy. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

5. Information Technology:

  • Students can demonstrate proficiency in the use of a number of technologies.

  • Students display an integrated approach utilizing multiple technologies in their professional portfolio in an ethical manner.

  • Students understand the limitations of technology by choosing appropriate media for art & design problems and projects. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

6. Teamwork and Leadership:

  • Students cooperate among group members while assuming responsibility for self and group outcomes.

  • Students offer creative and constructive input to the group and accept similar feedback.

  • Students consider multiple perspectives of others prior to pursuing a stated goal. (Level 7 of QFE: Knowledge, Skill, Autonomy and responsibility, Role in context, Self-development)

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