Rochelle Odendaal Williams, is a Lecturer in Media Production and Storytelling in the College of Communication and Media Sciences at Zayed University in the United Arab Emirates. Previously she taught The Pennsylvania State University in the United States and at Hong Kong Baptist University and in Hong Kong.
Rochelle has published research on media use and effects in Southern Africa. She received her Bachelor’s degree in Public Relations and an Honors degree in Journalism from the University of Johannesburg. She earned a Master’s in International Journalism from Baylor University, Waco, Texas.
Rochelle also brings to this position expertise in developmental and educational psychology. She has designed and implemented a pre-school curriculum that gives children a strong foundation for future linguistic, kinesthetic and mathematical development. Rochelle has taught this program in the U.S., Hong Kong and here in Abu Dhabi. She is actively involved in pre-school and nursery curriculum planning and development.
Rochelle has published The Hungry Camel, her first children’s book. This book incorporates her knowledge of children, cognitive development and visual design. The content of the book is appropriately set in the UAE and builds English reading and comprehension skills in young readers. The book is supported by an activities and game supplement to help parents engage their early readers.
Rochelle is a freelance designer who has worked for various agencies and organizations in the UAE, South-Africa, and Hong Kong.
Education
MIJ, Baylor University, Texas, USA
Teaching Areas
Digital storytelling, Video Production, Media Law & Ethics, Visual storytelling, Media Production, Public Speaking and Persuasio
