CACE

Bachelor of Fine Arts in Graphic Design

In Graphic Design, students acquire theoretical and practical knowledge in design and practice while developing a variety of skills in print and media design. Through their course work, students explore typography, publication and packaging design, advertising, branding, and web design. They also learn about project briefs, research, and client interaction, and how to pitch, develop, and finally implement design proposals. Through community engagement and teamdirected and client-based projects, students are encouraged to understand the social and cultural dimension of any project in order to become innovative leaders in design.

Program Learning Outcomes

Upon successful completion of this program, students will be able to:

1. Theory and History of Graphic Design:

Demonstrate an understanding of the evolution of graphic design and utilize styles and theoretical analyses to generate visual solutions.

2. Professional Graphic Design Practice:

Test academic knowledge in real practice scenarios by delivering an idea to a range of audiences while following professional standards, time-management, and appropriate communication skills.

3. Critical Thinking:

Define, analyze a problem, empathize with an audience, as well as conceptualize and evaluate potential design solutions.

4. Visual Literacy:

Demonstrate an understanding of the fundamentals of visual language to effectively communicate and convey ideas and/or messages through innovative design solutions.

5. Information Technology:

Integrate multiple design technologies with knowledge and proficiency in the appropriate media.

6. Teamwork and Leadership:

Participate in team dynamics prior to pursuing a stated goal and understand the importance of collaboration while assuming responsibility for self and team outcomes.